Our Firm
Rushlight Research (formerly Nelson Research) is a public opinion survey research firm based in Salem, Oregon. We specialize in public opinion polling for school districts, local governments, businesses, political candidates and trade associations. Rushlight Research has been conducting public opinion research since 1980, making us 40-year veterans at what we do. Our decades of work in public opinion polling have allowed us to develop and refine a research process specifically tailored to help our clients achieve their desired outcomes, particularly at the ballot box. Our surveys provide our clients with clear, accurate and insightful information.
Our Team
The exceptional results that we achieve for our clients are driven by our devoted team.
J.L. Wilson, Principal
J.L. Wilson serves as Principal of Rushlight Research. J.L joined the firm in 2014 with a 20-year history in public affairs including serving as Senior Vice President of Government Affairs for Associated Oregon Industries, the state’s largest and most influential business organization. Says Wilson, “For 22 years I have been a prolific consumer of polling and survey research services, and for 22 years, Rushlight Research consistently delivered a superior product.” Wilson leads Rushlight Research business and works with clients on survey development, project management and presentation of results.
Alicia Givens, Director of Operations
As Field Operations Manager, Alicia Givens ensures quality control over surveys and that all survey policies and procedures are adhered to for the duration of each project. She has overseen all of Rushlight Research's fieldwork and quality control since 2005.